The M-Shwari platform has launched a promotional initiative
aimed at encouraging a saving culture among Kenyans and increasing the customer
base from the current six million.
Speaking during the launch of the promotion at
Safaricom House Thursday, Commercial bank of Africa CBA- who operates M-Shwari-
CEO Jeremy Ngunze said the initiative is aimed at building a saving culture
among Kenyans.
Ngunze said that the majority of their clients are
the youth who at many times do not have the collateral to get loan through the
other banking loan options.
